Venture Capital Reporters to Know
By Marely Arias
Published February 16, 2023
Despite the current turbulence of venture capital (VC) and investments, companies and startups of all stages won’t stop raising money. In fact, VC investment still surpassed the $200 billion mark in 2022, according to Ernst & Young.
This means VC reporters will stay busy.
One of our most frequently asked questions from potential clients is “do you have experience securing media coverage tied to funding announcements?” The answer is yes but whether you work for a fund that just invested in a startup’s $2.3M Pre-Seed, or a brand that raised a Series C — the actual money is just a piece of the story.
The founder's unique journey, the company’s origin story, the industry problem it’s solving, and the failures along with lessons learned, and any larger trend story the raise helps illustrate are all just as significant.
If you’re looking to tell a story about a funding round or investment, here are some VC reporters to know.
Pro Tip: Keep in mind that VC reporters aren’t the only ones that cover funding news; sometimes, beat reporters are your best bet. They will be less inundated with raise-related pitches and more likely to immediately spot a trend tied to your news since they’re industry experts. We’ve highlighted an example of success with that below.
5 Venture Capital Reporters to Know and Follow
Rebecca Szkutak
Rebecca – who also goes by Becca – is a Senior Writer for TechCrunch+ covering VC and startups. Her stories are more than just about funding — they share insightful data and open the door to what’s happening across the entire VC scene. Becca and I started working together when she was a VC Reporter at Forbes and, since then, I can always count on her for feedback.
Take a look at Becca’s coverage of our client Florida Funders' investment activity in the Southeast here.
Ben Sherry (see Pro Tip above)
Ben is a staff reporter at Inc. covering AI and innovation. Ben and I first connected on Aescape’s $30 million funding round which led to an in-depth piece about how AI is addressing the wellness industry’s biggest challenge. Ben also loves video games, Harry Potter, the list goes on – which reminds me – I need to see if he’s played the new Hogwarts Legacy!
Check out Ben’s coverage of our client Aescape’s technology that won over investors here.
Dan Primack
Dan is a business editor at Axios and author of the daily Axios Pro Rata newsletter; if you’re not currently subscribed to it, sign up now! He covers dealmakers across VC, private equity (PE), and mergers and acquisitions (M&A). Before joining Axios, Dan was a Senior Editor at Fortune and edited the Fortune Term Sheet, a daily email service and blog covering deals and deal-makers.
Check out Dan’s coverage of our client Contentstack’s Series C funding journey here.
Chris Metinko
Chris is a senior reporter for Crunchbase News covering enterprise tech startups, innovation, and the VC world. Before joining the Crunchbase News team, Chris was a senior reporter covering technology, media, and telecommunications for Mergermarket and its sister service Dealreporter, where he focused on M&A, funding, and equity capital markets.
Read Chris’ coverage of our client Florida Funders’ investment activity in Florida here.
Jessica Mathews
Jessica is a senior writer covering VC private equity, startups, and M&A for Fortune's daily deal-making newsletter, Term Sheet. Whether it's a funding round, a VC firm’s initiative to strike up change, or the latest news on some of the biggest names in technology, Jessica is on top of it.
Check out Jessica’s coverage of our client Swiftarc’s initiative in venture capital here.
Pro Tip: In today’s unpredictable financial climate, every day could mean something different for VC reporters, let alone any industry. If you catch wind of layoffs and know someone who may have been affected, reach out with a friendly “I’m thinking of you” note. This shows that beyond your professional relationship, you appreciate the connection you’ve formed. At the end of the day, we are all human and these acts of kindness stand out.
